Be careful with your links. If you use link wheels or anything that is even close to black hat or grey hat SEO.
Read the latest news on this Google slap story.
Anybody with a serious interest in the practice of search engine optimization knows by now that there are proper (white hat) and improper (black hat) ways to optimize …
Publish Date: 02/14/2011 12:00
- J.C. Penny gets busted juicing its Google results (tech.fortune.cnn.com)
- Is SearchDex A Scapegoat? (smallbusinessmavericks.com)
- J.C. Penny’s paid link blow-up: do you know what your SEO is doing? (econsultancy.com)
So by all means if you do not want a Google slap used white hat SEO.
Here is a great video that shows how to use Google Webmaster Tools and if you follow these instructions you will not get in trouble.