October 30, 2009

I Want to Increase My Alexa Ranking

Filed under: contest — admin @ 6:01 pm

Alexa is owned by Amazon and they use a rating system that estimates all website traffic.  When a site is brand spanking new it starts out with an Alexa rank of several million.  In this ranking system the smaller the number that your website receives is better.

Your site will not start to show up in the Alexa charts until your site is in the top 100,000.  To tell the truth I never worried much about it and I never have worried much about the Google Page Rank score either.  In GPR your site is rated as a number from 0 to 9, or possibly 10 not sure about that.

Now lately I have had two different companies contact me out of the blue to ask for my advertising rate for inclusion of either banner ads or a simple anchor text ad.  This is about the only time that the Alexa score really counts because advertisers that are in the know do look at the Alexa number to decide whether or not to spend part of their marketing budget with you or say John Chow.  I do have a feeling that my ad rate is slightly below John Chow’s but I want to change that.

So here’s the deal.  On the next post after this one I am going to start a contest that will run until the end of the year.  My goal is to see my Alexa ranking drop to below 100,000 and so I not only will have bragging rights but that my daily chart will look real cool in the sidebar, and hopefully the advertisers will be enticed to spend a buck or two with me.

Here is where you readers come in.  I will have multiple ways that you can enter the contest.  There will be three good prizes.  “Good Prizes!” All entrants will have an equal chance in the final drawing and you will be able to increase your chances through performing multiple tasks to help this site get some recognition.  More about all of this and I will have full details in the next post.

The following are some things that I have been doing on my own to help this site and you will no doubt want to do some of these for your own site, and I encourage it.  Some of these things will be used as entrant’s requirements to enter the forthcoming contest here on Linkmoney.org.

Here is what I have been doing lately in the case of trying to improve Alexa score.
First of all it is not an exact science but if you ever intend to sell paid advertisements it is reported that advertisers look at this score as part of their evaluation of your website. Needles to say a lower Alexa score is better.

Alexa tells us that the score is developed from an average of your past three month’s traffic stream. However what some people do not realize is that it is not a fair and accurate measurement because the only traffic that counts in Alexa’s eyes is from browsers that have the Alexa toolbar installed on them.

So a deep meaning website that might be chock full of good socially beneficial content, but might be more apt to be visited by readers that do not have the toolbar installed, do not get the votes. Primarily the sites that gain the most benefit from this system would be the make money online, or Blogs about blogging, domaining, coding, and so on. In other words the majority of visitors would be propeller heads and might more likely be apt to have the Alexa toolbar installed.

So what I recommend is that everyone go to Alexa right now and install the toolbar in your browser, and then for what it is worth and I do believe it counts, set your own website up to be your computer start up homepage. That way every time you turn your computer on or page out and revisit your own site is a vote.   (In the past two days I have seen my own score drop 6,000 points and I believe it is only from performing this feature.)

Another thing I do is to grab the Alexa sidebar widget that shows your Alexa score and the number of back links that Alexa has discovered for your site. (See mine down at the lower right hand side.)  So, just slide a text box widget over to your sidebar, and insert the code and you are good to go. I also add a text title that tells the reader to “Click for Alexa Vote” (or something like it.) That way even if a reader does not have the Alexa toolbar, and they click on the widget banner, then that is a vote for your site also.

One other thing that I have just started to do is to use the Alexa site voting feature, and I give an Alexa five star rating to friends and they return the favor. So anyone that will go to Alexa and give this site a five star rating will be immediately entered into the forthcoming contest, “and” I also will return the favor, just let me know when you have posted the five star rating for Linkmoney.org.

I have not found anyone that is willing to say for sure that it helps in the overall Alexa scoring, but the way I look at it is that I suspect it does, and if not it can’t hurt anything. So it is election season, let’s all vote each other a nice easy government job. LOL

Cheers.
Rich Hill

Ps: This site uses the CommentLUV widget and also the Top Commentator widget.  So the top commentators will receive a do follow backlink.  Do not spam it or you will be deleted obliterated, and an Exocet missile will home in on your signal generating device.  Please leave as many nice comments as you want at any time, not just for a contest event.

Happy Halloween.

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13 Comments »

  1. this is a copy of what I wrote on Alexa.
    I met Rich some time ago. We corresponded and I read many of his articles on internet marketing. I am a skeptic b y nature but the more I read of his work, the more I was impressed.
    Since he optimized my site I have climbed from the top 100 to the top ten in 8 different keywords and number one in three of them.
    The advice he gave me on article marketing has also proven very useful. This is one of the true online marketing gurus that practices what he preaches. I will be back to give him more business.
    Thank you Rich,
    Douglas

    Comment by Douglas — November 5, 2009 @ 1:12 pm

  2. Douglas,

    That is a killer comment and I thank you a lot for it, also thanks for the Alexa vote, will return the favor. You now have two entries in the contest that I will be describing this coming weekend.

    Comment by admin — November 5, 2009 @ 1:32 pm

  3. Great Post.

    I think the alexa rank is quite fun looking at and seeing where your site ranks makes it even more fun. By the way Alexa is only importent for advertising as the higher the rank the more advertisers will be willing to advertsie.

    I entered your contest and I think it’s going to be a great contest with great prizes.

    I think I was the first person to enter the contest.

    Looking forward to seeing how it goes.

    Comment by Teen Blogger — November 10, 2009 @ 7:58 am

  4. Correct, advertisers do look at your alexa rank when they are considering placing an ad on a site or not. The lower the Alexa number the better chance you have of making some money with paid ads.

    Even though I try not to let Alexa or GPR influence my judgment I must admit that when I go to a new site I do look at both which sort of tells me the overall quality of a website. None of these things are exact and there are ways to game the system, but they are one of the tools we have for making decisions.

    Thanks for your comment and I will add it to your number 1 in the database of points.
    Rich

    Comment by admin — November 10, 2009 @ 9:29 am

  5. The problem is advertiser yet think Alexa is a good way to measure a site traffic. Till the myth is alive, we have to find ways to get good rank. Normally a site related to blogging or web design get good Alexa rank as most visitor have some type of webmaster tool installed. Competition is a good way to increase Alexa Rank, so as social bookmarking service. Hope you get success with your ideas. Best of luck.

    Comment by Arafat Hossain Piyada — November 11, 2009 @ 1:28 am

  6. That is correct. It is not a good measurement tool but it is one of the only ways that we have right now.
    Thanks for the comment.
    Rich

    Comment by admin — November 11, 2009 @ 2:00 am

  7. I got the toolbar already Rich so I’m helping your Alexa ranking right now. I’m joining your contest too!

    Comment by ZXT — November 14, 2009 @ 7:53 am

  8. You are entered. Thanks for yur help. Tell your friends. You can gain more chances to win by doing multiple things and leaving ‘good’ comments on any of the older posts on this website.
    Good luck.
    Rich

    Comment by admin — November 14, 2009 @ 8:29 am

  9. Thanks for sharing! After reading your post, i know what to do now to increase my alexa ranking! I have vote a 5 stars review for your blog. Can you do the same for my http://www.treatgene.com too? Thanks a lot!

    Comment by Kok Siong Chen — November 22, 2009 @ 12:00 am

  10. I can’t wait until my site is more developed and I am able to start tracking some of this stuff. I have to just get more content up on one of my niche sites and then as for my company site… I have to get the site up in general!

    Comment by Melanie — November 24, 2009 @ 2:39 pm

  11. It takes time but it will be worth it.

    Thanks for the comment.
    Rich

    Comment by admin — November 24, 2009 @ 3:02 pm

  12. I can see you gain (I mean lose actually)a few tens of thousands in your Alexa rank since the last time. Looks like you are doing your homework Rich.

    Comment by ZXT — December 9, 2009 @ 11:45 pm

  13. Oh this has been a major success for me. It couldn’t have been better, er, unless it went under 100k. LOL
    Rich

    Comment by admin — December 10, 2009 @ 5:58 am

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