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Posts Tagged ‘Excite’

Give it up for Google, the do no evil company has become bigger than everything.  This brilliant little team of mathematicians created something that is now beyond human control.  They have won you know…

Man I could not wait to get my Gmail account back when they first started up.  People were selling invites on ebay and literally the day I was going to buy one, I got the invite.  Oh Happy Days!

I had already achieved superiority by having discovered the fantastic features of Alta Vista moving on beyond the old stalwart search engine, Yahoo.  Soon it was obvious that Google was very fast and seemed to return things that you were actually searching for, not just pages and pages of totally unrelated nonsense that occasionally would have a gem in it.

I had also mastered Excite and the metacrawlers, but now Google, well they just were the best, hands down.  I had a genealogy website that had been working since the mid or late 1980′s and when I heard about Blogger by Google, well it was just no question.  Build a blog on Blogger.  It’s free after all.

Soon it was obvious that when you searched for something, anything, on Google that along with your search topic returns there were also some advertisements that seemed to be targeted to just exactly what you were searching for.  My isn’t that clever, how they do that?

So fast forward to about 2007 and I learned about WordPress and started to build websites.  Boy did I build em.  I would just put up a site about anything, anything at all and stick some Adsense code on it and sit back and light up a Lucky.  Soon the cash would be rolling in.  Not.

I did not know anything about keywords or Adwords or prices of words that advertisers would pay Google for to have their ads placed in the best positions.  After a year or more it was obvious that this was a bad business model and had to learn more, a lot more.

I looked at my pitiful AdSense reports and it dawned on me that the payout structure was based on how many people visited your site and how many clicked on the ads.  So on sites where the word prices were low, or sites that people were just looking for free information, those page views counted against me.  They were basing the final payout on the total views as part of the equation of payment.  Not fair.  Not fair at all, but it is the Golden rule.  He who has the gold makes the rules.

So I took all my AdSense ads down and started from square one.  I decided to only put AdSense on websites that had high payouts for the keywords and worked on driving traffic to those sites.  That is not an easy task either because for every scheme that someone comes up with to “help” the search engines find your site, guess who figures it out?

Some other real brainy things I did was to create multiple accounts with several hosting companies.  I did not want the Big G to know that I owned all of these many sites.  Ha!

There is nothing that you can do to get around it.  If you use AdSense you have the same ID number.  If you use WordPress you have the same Akismet API and the Yahoo API and other identifiers that are internal in each of your sites.  Believe me they know who you are and where your kids go to school.

Just today Google came out with their own version of BUZZ.  Cripes!  I do not want all of my email list automatically added to any mass social media thing.  I have many different personas and pen names that I write under.  I certainly do not want people from my classic car business, knowing about my lefty green business, or the fact that I sell ladies brassieres!  True, but its a long story.

At the bottom of any Gmail page there is a tab that you can use to TURN BUZZ OFF!  By the way another tab can turn Google Chat off too if that annoys you.  Any way to get to the reason for this post as from the start.

If the government ever wanted to collect any small percentage of what we freely and openly give to Google every minute of the day, there would be screams to high Heaven.  Well 1984 is here forever.

Surely you heard about the gutsy move Google made in China.  They are now partnering up with the NSA to take that problem to the next level.  Ha!  That should make it easier for the govt to just nationalize Google during the next crisis and guess what?  It’s too late.

This will go right along with the 2010 census data.  Did you know that when the census taker visits your home, and they will, that when they are at your doorway they click a little button on a little devise that sends a signal up to  a GPS satellite that will pinpoint your doorway?

Now you take every single search that you have ever made on Google, they do still have it in their memory banks, and you couple that with exactly where you are at any moment, and do you see where I am going with this?…

Oh by the way, did you know that Google only indexes about 10% of the world wide web?  The other 90% does not cause any advertising to be generated.  Do a few searches about “The Deep Web.”

Well I for one no longer care.  At times I feel like just running into Google’s headquarters, stripping off all my clothes, throwing myself down on the receptionists desk on my back, and shouting “C’mon Google!  Have your way with me!