Posts Tagged ‘seomoz’

Google Panda SEO and Traffic

The relationship between SEO and Traffic is something that has always been assumed, but there is little hard evidence that one will lead to the other. What has been documented is without proper SEO, your website traffic does not generally flow your way.

This is one of the constants in the cyber world, most of what is known is assumed. The Google monster is the best example of this. They have made it a habit to be very vague on just what they do and how they list websites in their SERP’s. This is done on purpose so it will always be a challenge by website owners to guess just what will help them rise to the top.

With the stated overall goal of improving the enjoyment of the average surfer by Google, most website owners are concentrating on only posting quality articles. This content has to be keyword rich without being stuffed so the appropriate listing on the SERP’s is obtained. By only posting high quality content for the viewership to see, a site will be rewarded with a good ranking on the SERP’s for the appropriate keywords.

Google Panda SEO

That is the theory, but with Panda being introduced sometime ago, many website owners feel mistakes by Google were made. There has been a slow but continuous progress for many of the websites that were unjustly punished for unknown reasons. What is apparent is that the greater number of high quality links you have to your site, the better your results will be in the SERP’s most of the time. Again there have been no official studies confirming this.

There are many different web consultants that claim they have a fool proof plan that will get any site listed higher. What is the truth is that there are plans that work to SEO a site that will work in some instances part of the time. There is no one path to success other than for being consistent and determined over a long period of time.

By placing high quality content on your site that has the keywords placed in the optimum position, you stand the greatest chance of achieving a higher SERP’s standing as compared to your competitor. You will also need to link your site to multiple high traffic sites so the accumulated effect will be passed on to your site.

Knowing how to connect SEO and Traffic is and probably always will be a guessing game. You can do your part by always having quality content on your site and do not attempt to do any shortcuts that could jeopardize what you have already done. This is the best way to increase your traffic.

Latest on Google Panda SEO and Traffic

As this article goes to print we notice that another recent Panda update has just occurred.  You now doubt will see the resulting affects on some of your niche marketing sites.  Those of you that have highly relevant content, on topic in your niche will not be apt to be hurt.  That is, unless you do not update your content on a continual basis.

What Google wants their users to find is the latest news about whatever your subject is.  They also want to see relevant websites linked to from your article.  Why?  Because they want YOU to provide excellent resources (as well as sources) of your content.

SEOMoz tells it like it is:  Google’s “Freshness” Update

So post wisely, post on topic, post often, cite brand new or news type items, and link out to other authority sites even if it is to your competition.  You will get your reward in Google Heaven which will show you the relevance to SEO and traffic.

Related articles

• Is SEOing Your Site Necessary (sossol.com)
• Is Reading Level a Google Panda Algorithm Factor? (seoptimise.com)
• Top 3 Most Important Things for Blog SEO, Content, Content, Content

Holy Bat Dung, Batman, this really, really, really blew my mind!

Quoting Randfish, in part, on the SEOmoz Blog today in his excellent report about one of their new SEO utilities called Linkscape.  “The Internet is really, really, really Big…” and “if your [website] page has 100 [or more] external links to it, you are in the top 1/10th of one percent of all of the pages on the web”, and “On the entire web, the vast majority of websites never get 100 links pointing to them!”

Here is what I gained out of this morning’s RSS feed from the SEOmoz Blog,

Linkscape goes out with its own bots or spiders and they crawl the web indexing everything that they possibly can, and then you are allowed to use this compiled data for your own SEO purposes.  Since they created this tool and started crawling and collecting data for the 4th quarter of 2008 they have had two major updates.

You will want to read this full report by Rand because his numbers are staggering.  I see that they have crawled over 36 Billion url’s and he also states that their database may only be from 1/3 to ½ of what some of the bigger companies, (like you know who,) have compiled.

That is 36 Billion, with a “B” folks.

I’m also presuming that at this size there are probably some millions of new websites being built every day, and each and every one of them are trying to get a little bit of that fish food that is in front of you in this humongous aquarium called the Internet.

You must go and read the report yourself.  I have printed it out and hung it over my monitor.  I’ve really, really, really got to work harder.

Gotta go get some links.

Rich Hill

Update: 5/25/09 – Speaking of really big, I had to go to New York City recently on business and I was not sure where I was going to stay.  So I found this website that I want to share with you for booking your hotel or motel room in the Big Apple.  The site is: New York Motels and there are free descriptions of rooms and amenities of all the best hotels and motels in Mahattan as well as reviews of the really cheap hotels as well.  We recommend that you go to this site to check prices and availability and you may also make your room reservation right from the New York Motels website.